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Sint-Truiden VV's uniform for this season is a collaboration between "Umbro" and "BEAMS"!

Umbro, a football brand originating in the UK and now planned and developed in Japan, and BEAMS, a Japanese select shop, have teamed up to create this season's uniforms, a powerful collaboration of Made in Japan products.

Icon 16466945 810048175800857 1247399717 nKoike Kikuchi | 2019/08/06
In late July, Sint-Truiden VV held an event at DMM headquarters to unveil their uniforms for this season.

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Photo ⇒ (From left) Daniel Schmidt wearing the BEAMS-Designed GK second uniform, Wataru Endo wearing the BEAMS-Designed second uniform, and Yoann Boli wearing the yellow first uniform.

The first uniform (yellow and gray) designed by Descente is based on the team's color, yellow, and features a graphic motif of a diamond, which was also used in the 2018-19 season and was very well received, representing the team's eternal brilliance.

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Field players' jerseys feature blue lines, while goalkeepers' jerseys have black lines. The Umbro logo icon on the cuff is a globally consistent design icon used in the uniform designs of each country. The second uniform also features the logo icon on the cuff in the same color but in a different tone.

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We connected with Belgium via live broadcast and received comments from the players.

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--Regarding the uniform design 

Wataru EndoThe blue lines look cool, and I really love the design.

Daniel Schmidt
The color scheme is stylish, and the fabric is lightweight, making it easy to move around in.

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What Japanese food do you suddenly find yourself craving?

(This question arose because STVV has been certified by JETRO as an "certified organization for the Japanese Food Supporter Store System," and plans to actively certify Japanese food supporter stores overseas and promote the system.)
 
Daniel Schmidt
I haven't been here very long, but my favorite foods are natto and miso soup. Beef tongue is famous in Sendai, and it's really delicious, so I ate a lot of it.

Wataru Endo
I'd like ginger pork. And I'd also like some miso soup. I was living alone away from my family, so I did quite a bit of cooking in Belgium.

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[The second uniform was designed by Beams.]

The second uniform (black and red) designed by Beams is based on the principle of "a design that is not too flashy, but rather enhances the players, who are the stars of the field, and their play."

The jersey features a "V" shaped line on the chest and sides of the shorts, representing victory, and uses two shades of gold that stand out against the black and red. The deep "deep gold" and "light gold" stand out as the "VICTORY LINE" on the green field.

The shirts, pants, and stockings are all produced in Japan.

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Sint-Truiden VV is currently struggling, having lost their first two matches of the season. Expectations are high for Yuma Suzuki, who joined from Kashima Antlers.

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[Comment from CEO Tateishi upon Yuma Suzuki joining the company]

"For both STVV and Japanese football, we believe that developing center forwards is crucial. Suzuki is a striker who can run for the team and score goals, so we believe he will score many goals in the Belgian league and help the team climb higher this year."

The next match is against Standard Liège, kicking off at 9:30 PM Japan time on August 11th.

All eyes will be on Sint-Truiden VV this season as they wear their new uniforms.

[Sint-Truiden VV Homepage]
https://stvv.jp/

Cover photo courtesy of Sint-Truiden VV