"Mizuno" Walking expert staff speaks shoes vol.1 "Walking is a lifelong sports event"
In Mizuno's directly-managed store Misuno Mizuno (Mizuno Tokyo), which creates a lot of walking shoes, he regularly holds a leg consultation meeting and he regularly responds to consultations on feet and shoes. This time, Mr. Seiichi Yokoyama of Esport Mizuno · Walking Sales Staff staff explained the importance of shoes selection and walking.
Hidemi Sakuma
|
2017/09/06
Mizuno Corporation (President: Akito Mizuno), founded in 1906, has a management philosophy of "Contributing to society through promotion of better sports goods and sports."
In order for people to live a richer and more comfortable life, the wide variety of values the sports offer plays an important role. Mizuno positively develops products and services that make use of the value of sports and actively spreads its value to daily life regardless of age.
One of Mizuno 's soulful sports has walking.
This time, Mr. Yokoyama Seiichi who is a trainer at the consultation meeting of the foot at Mr. Retail Sales Division East Japan Store Sales Sales Division Manager explained Mr. Yokoyama about the walking shoes.
- Could you tell us what Yokoyama is doing?
Yokoyama: I was engaged in selling almost all the floors in the Esport Mizuno (Mizuno Tokyo) here, moving according to the time of day etc and dealing with customers.
Mainly chance to be in the outdoor wear section involved in walking shoes and walkingvery muchIt is much more. I am involved in the sale of baseball and golf, and I come back and forth in the hall.
――Did you have any sports?
Yokoyama: I was playing baseball and hard tennis in the past, but now it is the main thing that walking = walking. I participate in walking competitions and go to mountains.
――How many kilometers are walking in the competition?
Yokoyama: It will be 10 ~ 50 km. Well, there are many 10, 20 kilometers.
――Is it a race?
Yokoyama: No, it is not a race. Walking alone is special, if you look at it as a sports, unlike other sports, you can talk while talking. Also, there is no competition.
Walking can be a young one or a person who called a new year as a sport that can be lifelong, so I think that it will spread even more.
――Mr. Yokoyama is also trainer also being tricked at this foot consultation meeting.
Yokoyama:Yes. Choosing shoes is primarily our job, so we are suggesting shoes that match your feet. We are proposing shoes and insoles that fit the feet because there are various obstacles such as hallux valgus type and those who are inconvenienced by walking methods come to a lot of stores.
- It is a wonderful effort.
Yokoyama:Thank you. In Mizuno, I have been selling walking shoes for about 10 years, but there are so many voices of concern about your feet, right?
So, in order to select shoes that fit more feet, as a solution, I made custom insole and proposed insole for ready-made products.It also leads to the launch of the insole workshop.
- In which sportsDo you have consultation?
Yokoyama: When you let me look at this shop, there are many things related to walking and running. Running is connected to all sports, so in the category of running shoes, you must be able to handle any sports.
After that, we deal with all things handled in Mizuno such as golf. Recently, there are also consultations from players in table tennis and badminton. I often make insole for competition players.
- What kind of consultation do you have from young athletes?
Yokoyama:Yes. Those who are young and intense sports also have deformation of the difference of the left and right of the feet, and unfortunately those who are doing as players do not have the choice of shoes suitable for their own feet.
Even athletes who have obtained results as it is, comparing the shoes they are wearing is 2 or 3 cm in size, or even if they do not go there, actually wearing larger shoes may cause injuries There are also cases.
So, if you make shoes that fit your feet,Foot habits and balance improvedAnd it will make performance easier.
――Is the leg's force transmitted to shoes and the ground?
Yokoyama: Transmitted. If it is the size that it does not convey, you will not be able to stepped on, and if the range of movement in the shoe comes out it will be just that much and it will promote injury. Therefore, it is easier for performance to improve if you chose a size that you understand firmly and choose.
Not only walking, other shoes can all say the same thing. When we are handing out with a lot of people, it is said that "What's wrong with big size objects?", But there are disadvantages by making it bigger.
For example, when choosing a large item, the skin of the foot is peeled off in the shoes, the legs are pressed by folding wrinkles of the shoes, even if the legs are raised, since the shoes are large, it does not go up and becomes a rubbing foot, etc. We are reporting cases.
vol.2.
Esport Mizuno (Mizuno Tokyo)
http://www.mizuno.jp/shop/flag/s-port.aspx
Mizuno
http://www.mizuno.jp/
In order for people to live a richer and more comfortable life, the wide variety of values the sports offer plays an important role. Mizuno positively develops products and services that make use of the value of sports and actively spreads its value to daily life regardless of age.
One of Mizuno 's soulful sports has walking.
This time, Mr. Yokoyama Seiichi who is a trainer at the consultation meeting of the foot at Mr. Retail Sales Division East Japan Store Sales Sales Division Manager explained Mr. Yokoyama about the walking shoes.
- Could you tell us what Yokoyama is doing?
Yokoyama: I was engaged in selling almost all the floors in the Esport Mizuno (Mizuno Tokyo) here, moving according to the time of day etc and dealing with customers.
Mainly chance to be in the outdoor wear section involved in walking shoes and walkingvery muchIt is much more. I am involved in the sale of baseball and golf, and I come back and forth in the hall.
――Did you have any sports?
Yokoyama: I was playing baseball and hard tennis in the past, but now it is the main thing that walking = walking. I participate in walking competitions and go to mountains.
――How many kilometers are walking in the competition?
Yokoyama: It will be 10 ~ 50 km. Well, there are many 10, 20 kilometers.
――Is it a race?
Yokoyama: No, it is not a race. Walking alone is special, if you look at it as a sports, unlike other sports, you can talk while talking. Also, there is no competition.
Walking can be a young one or a person who called a new year as a sport that can be lifelong, so I think that it will spread even more.
――Mr. Yokoyama is also trainer also being tricked at this foot consultation meeting.
Yokoyama:Yes. Choosing shoes is primarily our job, so we are suggesting shoes that match your feet. We are proposing shoes and insoles that fit the feet because there are various obstacles such as hallux valgus type and those who are inconvenienced by walking methods come to a lot of stores.
- It is a wonderful effort.
Yokoyama:Thank you. In Mizuno, I have been selling walking shoes for about 10 years, but there are so many voices of concern about your feet, right?
So, in order to select shoes that fit more feet, as a solution, I made custom insole and proposed insole for ready-made products.It also leads to the launch of the insole workshop.
- In which sportsDo you have consultation?
Yokoyama: When you let me look at this shop, there are many things related to walking and running. Running is connected to all sports, so in the category of running shoes, you must be able to handle any sports.
After that, we deal with all things handled in Mizuno such as golf. Recently, there are also consultations from players in table tennis and badminton. I often make insole for competition players.
- What kind of consultation do you have from young athletes?
Yokoyama:Yes. Those who are young and intense sports also have deformation of the difference of the left and right of the feet, and unfortunately those who are doing as players do not have the choice of shoes suitable for their own feet.
Even athletes who have obtained results as it is, comparing the shoes they are wearing is 2 or 3 cm in size, or even if they do not go there, actually wearing larger shoes may cause injuries There are also cases.
So, if you make shoes that fit your feet,Foot habits and balance improvedAnd it will make performance easier.
――Is the leg's force transmitted to shoes and the ground?
Yokoyama: Transmitted. If it is the size that it does not convey, you will not be able to stepped on, and if the range of movement in the shoe comes out it will be just that much and it will promote injury. Therefore, it is easier for performance to improve if you chose a size that you understand firmly and choose.
Not only walking, other shoes can all say the same thing. When we are handing out with a lot of people, it is said that "What's wrong with big size objects?", But there are disadvantages by making it bigger.
For example, when choosing a large item, the skin of the foot is peeled off in the shoes, the legs are pressed by folding wrinkles of the shoes, even if the legs are raised, since the shoes are large, it does not go up and becomes a rubbing foot, etc. We are reporting cases.
vol.2.
Esport Mizuno (Mizuno Tokyo)
http://www.mizuno.jp/shop/flag/s-port.aspx
Mizuno
http://www.mizuno.jp/
